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Show Summary

The Association for Accounting and Marketing focuses on exactly that: how to make your accounting or bookkeeping practice the talk of the town. Lauren Clemmer from AAM joins us to explain the evolution of marketing and where those opportunities reside for your business today.

Our Guest 

Lauren Clemmer is the Executive Director for the Association for Accounting Marketing. Prior to becoming the director, Lauren was an active member, participating in the Membership Satisfaction committee and then as co-chair of Virtual Education which includes AAM High Webinars and Virtual Campfires. In her role as executive director, Lauren works with the with the board president, the executive committee and the board of directors to drive AAM’s vision and strategic plan.  Her responsibilities include the general administration of all AAM business, managing vendor and partner relationships, enhancing member engagement and loyalty, and serving as the voice of membership.

Formerly the head of marketing at a regional accounting firm in Cleveland, Lauren’s background includes non profit management, and the sales and marketing of technology.

Lauren gives back to her community as a member of the Women’s Board for the Boy and Girls Clubs of Cleveland.

 

Show Links

Websites: www.accountingmarketing.org

Corporate Partners

Receipt-Bank – Software and service to make the gathering, storage & processing of bills, receipts and invoices as easy and as cost effective as possible for businesses.

Nextiva – VOIP phone providers for small businesses.

Fundbox –  the simplest and fastest way to fix your cash flow by advancing payments for your outstanding invoices.

Right Networks – for forward-thinking CPA firms, accounting professionals, and SMBs who want to move to the cloud